consumer resistance

/kənˌsju:mə rɪ'zɪstəns/ noun
a lack of interest by consumers in buying a new product
The new product met no consumer resistance even though the price was high.

Marketing dictionary in english. 2015.

Look at other dictionaries:

  • consumer resistance — ➔ resistance * * * consumer resistance UK US noun [U] (also customer resistance) ► MARKETING the fact of people disliking or being unwilling to buy a particular product or service: meet with/overcome consumer resistance »The prospect of… …   Financial and business terms

  • consumer resistance — /kənˌsju:mə rɪ zɪstəns/ noun a lack of interest by consumers in buying a new product ● The new product met no consumer resistance even though the price was high …   Dictionary of banking and finance

  • resistance — A level above which prices have had difficulty penetrating. Chicago Board of Trade glossary A horizontal price range where price hovers due to selling pressure before attempting a downward move. The CENTER ONLINE Futures Glossary An effective… …   Financial and business terms

  • Consumer activism — is activism undertaken on behalf of consumers, to assert consumer rights. Contents 1 Objectives and tactics 2 Periods of Consumer Movements 3 Conceptions of Consumer movement …   Wikipedia

  • Consumer Affairs — ▪ 1995       The signing of the General Agreement on Tariffs and Trade on April 15, 1994, was one of the year s most significant events for consumers everywhere. In theory, consumers stood to benefit from freer trade, in the form of more products …   Universalium

  • Consumer/Survivor/Ex-Patient Movement — The Consumer/Survivor/Ex Patient Movement, also known as the User/Survivor Movement, is a diverse association of individuals (and organizations representing them) who are either currently consumers (clients) of mental health services, or who… …   Wikipedia

  • customer resistance — UK US noun [U] ► CONSUMER RESISTANCE(Cf. ↑consumer resistance) …   Financial and business terms

  • Low-rolling resistance tires — are tires which are designed to improve fuel efficiency of a car by minimizing the energy wasted as heat as the tire rolls down the road. Approximately 5–15% of the fuel consumed by a typical car may be to overcome to rolling resistance. [… …   Wikipedia

  • Antibiotic resistance — is a type of drug resistance where a microorganism is able to survive exposure to an antibiotic. While a spontaneous or induced genetic mutation in bacteria may confer resistance to antimicrobial drugs, genes that confer resistance can be… …   Wikipedia

  • Internal resistance to South African apartheid — Internal resistance to the apartheid system in South Africa came from several sectors of society and saw the creation of organisations dedicated variously to peaceful protests, passive resistance and armed insurrection. ANC and the PACAlthough… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.